Mercedes searches for four two-person “Twitter-savy”  teams of drivers to race from  New York, Los Angeles, Chicago, and Tampa to the Super Bowl in Dallas. They will compete in “The World’s First Twitter-Fueled Race.”

Mercedes made the announcement today on its Facebook page. Semifinalists contacted on December 24 create a short video making their case.  Mercedes will announce finalists on January 5. The team that garners the most tweets and Facebook likes wins a Mercedes Benz 2012 C-Class Coupe.